You need to take action to get more than your fair share of the foot traffic into your retail storefront. How? The name of the game is creating branded experiences that are shared on social media. Experiential brand marketing is the hot new trend and retailers that take advantage of it will see new customers that in turn share their experience and create more new customers.
Retailers must continually evolve in how they engage with consumers. They must seek to create personal experiences that go beyond product and price. By creating new in-store experiences that provide that both enhance the promoted brand and add bring an interactive element can retailers properly engage with consumers in a fun and innovative way.
To take it one step further, make this interaction so exciting and compelling that they will tweet and post about to their network of friends and you have the foundational elements of a marketing plan that will drive retail store traffic, and sales while cultivating new customers.
How do you create brand activation experiences?
It’s all possible using the Air Graffiti interactive graffiti wall technology that invites personalization of branded photo images with digital spray paint and stencils that turn a photograph into a work of art that is printed and shared on social media along with your call to action offers. Drive sales, social media engagement and create customer for life.